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Wherever you look, the mobile revolution is apparent in our lives. It's having an equal effect on the enterprise. Whether it's data from machines and mobile devices pouring into corporate data stores or information flowing out to users, mobility has cut the strings that once tied users and data to the desktop. Mobility has changed the way applications are built and distributed, and it has reinvented the relationship between users, information and technology.
Many companies have developed a "mobile strategy," but are consistently blindsided by how quickly that strategy needs to change. A mobile-ready website and some purpose-built apps were good enough just a few years ago. Now a policy to govern the use of personal devices for work seems basic. Others are finding that allowing mobility to penetrate the enterprise organically fosters innovation, but only in the near term.
The real gains offered by mobility elude most companies because so few appreciate its truly disruptive nature. Once mobility is introduced into a business process, there is no turning it off. And it quickly becomes obvious how other processes can be enhanced and interconnected. Mobility now means that the customer chooses if, how and when to interact. So it is all too important to let your mobile strategy evolve by default. Mobility offers companies the chance to maximize the value made in other technology investments such as cloud, big data and other disruptive technologies. Mobility solves the "last-mile problem" of innovation, putting the power of applications and information directly into the hands of users.